Reasons to Partner with 680 WPTF

WPTF is the Triangle's exclusive News & Information station.
No other radio station delivers news, weather, traffic and sports like WPTF. We get your message to an exclusive audience. Factor in our 80+ year heritage and we're a winner!

Active listenership makes WPTF deliver results like no other radio station.
Our 150,000+ weekly listeners are actively involved in our shows. They actually hear your commercials and will react to them...bringing you business! (Source: Fall 2004 Arbitron)

WPTF's high profile personalities bring all types of listeners to the station.
From local favorites Bill LuMaye, Mike Raley, Don Curtis, and Tom Kearney to nationally-syndicated Rush Limbaugh, Sean Hannity, and Clark Howard, WPTF covers the Triangle with credible hosts.

When it's WPTF News, you can count on it.
News legends Mike Blackman and Mike Raley have been at WPTF for over 20 years.  Ray Steele, Dave Haley, Lisa Price, Randall Rickman, and the rest of the team round off North Carolina's largest radio news operation. WPTF knows the Triangle, bringing you both sides of the story from the states most credible news team.

WPTF signed on in 1924 and now boasts 50,000 watts of power.
WPTF is one of only two full-time AM radio stations in North Carolina allowed to broadcast at the FCC's upper limit of 50,000 watts 24 hours a day. Coverage is no problem...WPTF's signal blasts into all parts of the Triangle!

WPTF is the radio station of choice for many Triangle business owners, corporate officers and managers.
If businesses are a target of your marketing plan, WPTF is a very efficient vehicle to reach them. Quite simply, we reach decision-makers! 

The company you keep...
WPTF has more exclusive and repeat advertisers than any other Triangle radio station. Advertisers like The Carolina Back Institute, The Aluminum Company of NC, and AutoPark Honda would not stay with WPTF unless it worked. Our listeners are loyal and so are our clients!